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Branding isn’t just about looking good—it needs to hit the heart.

Your brand deserves more than just a pretty logo or a clever tagline. It deserves depth, strategy, and a soul that resonates on a heart level.

I help small business owners craft brand identities, messaging, and websites that aren’t just visually stunning but deeply felt—by both you and your dream clients. Truth is, people invest their time, attention, and money into what speaks to them emotionally.

When your audience sees themselves in your brand? That’s where the magic happens.

If you’re a new-ish or established brand owner craving a magnetic, beautifully functional online presence that truly reflects you and your dream clients—keep scrolling.

PACKAGES

01. THE ESSENTIALS

Your fresh start begins here.

Perfect for you if you’re tired of tinkering and piecing together a DIY brand.

Level up with a strategic brand refresh that truly feels authentic to you. Your story, your voice, your purpose—all brought to life in a visual brand identity that speaks directly to your audience’s heart. From logos to color palettes and typography, leave with cohesive visuals that make your brand unforgettable.

TELL ME MORE

02. NEXT LEVEL

Refine your brand and your messaging.

Perfect for brands looking to overhaul both their visuals and content to enhance their online presence.

This package builds on The Essentials with a deeper dive into aesthetics and existing brand messaging with done-for-you copywriting that gets inside the heads of dream clients. Be sure your key brand messaging will capture, connect and convert! Final deliverables can be self-applied to your website, print, email and socials.

THIS IS ME

03. SIGNATURE EXPERIENCE

The full transformation your brand deserves.

Perfect for serviced-based founders ready to elevate every aspect of brand identity and website presence.

Go all-in with a top-to-bottom strategic refresh, including a semi-custom website design. If you’re ready to fall in love with how you’re showing up for yourself, existing clients, and new prospects… this is your sign. A complete brand upgrade with tailored website that positions you as a beacon for your dream community.

I’M HERE FOR IT

LET'S TALK DETAILS

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LET'S TALK DETAILS ~

01. The Essentials

Ready for a glow-up? Gain confidence with an aligned brand refresh.

In just 5 days, you’ll walk away with a brand identity that feels authentic to you and works seamlessly across your website and socials, ensuring your audience can recognize and trust you no matter where they find you.

It’s a mini intensive with exactly what you need to self-apply to your website and other marketing materials—in the right amount of turnaround time.

Questionnaire & Pinterest Board – You’ll complete some fun pre-project homework to set us both up for success.
Brand Alignment Session – A 60-minute deep-dive call to clarify brand strategy and vision for your brand.
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Visual Brand Direction – A custom mood board with imagery, typography, and visual inspiration to ensure complete alignment with your vision.

Refined Brand Identity – Includes a logo, submark, favicon, typography, and color palette for a professional, cohesive look that's feels you.

Live Review Session – A last round of perfecting to make sure your new brand is ready to show off.

Brand Guidelines – A guide that lays out your logo, typography, and colors to ensure consistency across platforms.
Day 1: Brand Discovery + Style – Starts with the deep-dive call to uncover your brand’s vision and goals. I'll design a mood board to set the visual tone for the branding direction, ensuring alignment on the look and feel before design begins.
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Day 2 + 3: Visual Identity Development – A custom logo suite, color palette, and typography are crafted to represent your brand’s essence.

Day 4: Brand Refinement – We review your new brand identity together, with one round of revisions to fine-tune and ensure it’s just right. Approval is completed by end-of-day.

Day 5: Brand Guidelines – An easy-to-follow brand guidelines doc is completed and sent, along with final logo files, so you can maintain consistency wherever your brand shows up.
$1,200

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02. Next Level

For a brand that matches your success and positions you as the ‘go-to’ in your space.

In 3 weeks, you’ll have branding that reflects your zone of genius, highlights your wins, and positions you for your ‘next level’ goals. Get cohesive visuals, refined brand messaging, and a clear identity to attract premium clients who value your expertise and can’t wait to work with you—all designed with strategic purpose.

Perfect mid-tier option for those who may not be ready to invest in a new website, but able to self-apply new brand identity assets and content into existing website, print, and socials. Package includes direction on brand photography.

Questionnaire & Pinterest Board – You’ll complete some fun pre-project homework to set us both up for success.
Brand Strategy Session – Up to 90 minute deep-dive call to clarify your mission, audience, and positioning to guide your brand transformation.
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Brand Strategy & Messaging – A presentation of strategy foundation, positioning, and expression. Includes taglines, core copywriting, and inspired brand aesthetic direction for your feedback.

Brand Identity Design – A comprehensive brand suite including logos, brand marks, typography, colors, and curated high-res images for a cohesive look that truly aligns.

Brand Messaging Essentials – Ready-to-apply brand copy that embodies your unique expertise while supporting existing website structure. Includes finalized core messaging, tagline, and copywriting.
Two Live Review Sessions – Refinement rounds to ensure every detail is obsession-worthy.

Brand Guidebook – A full guide that equips you for consistency without any guesswork.
(week 1)
Day 1: Brand Discovery Session – A 60-90 minute “deep work” call to uncover your brand’s core and strategic direction.

Day 2-5: Strategy & Messaging Development – Crafting your brand’s voice and messaging, and visual strategy to connect with your audience, with one revision round to refine and ensure alignment.
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(week 2)
Days 6-10: Visual Identity Design & Copywriting – Creation of logos, colors, brand elements, fresh copywriting based on your current website, with one revision round to ensure you love it.
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(week 3)
Days 11-12: Final Brand Refinement & Writing – An opportunity for final adjustments based on your feedback, ensuring the brand is fully aligned.

Day 13-15: Brand Guidebook Delivery – You receive a comprehensive guidebook that brings together your refined visuals and messaging for consistent application.
$3,000 or two payments of $1,500.

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03. Signature Experience

A total brand and web makeover for founders ready to embody full potential.

Your vision for growth? You can taste it. Business momentum has been building. Now you need the brand refinement that resonates deeply with your dream community and sets you apart as a visionary to unleash new opportunities for expansion. The win is optimal positioning and showing up fully confident with a branding suite and website you and your audience can’t help but share.

This is a big-picture package perfect for those ready to invest in a holistic refresh of branding and a deep-work look at your full client experience by a guiding expert. Save time, gain your sanity back, get the details handled.

Questionnaire & Pinterest Board – You’ll complete some fun pre-project homework to set us both up for success.
Brand Strategy Discovery – A 60-90 min deep-dive call to uncover vision, values, story and customer struggles to lay the brand alignment foundation.
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Brand Strategy & Messaging – Your strategic foundation reflecting purpose, mission, vision and positioning to elevate your brand from the core. Includes brand expression with key messaging like tagline, brand voice, and inspired aesthetic direction with visual mood board.

Brand Identity Design – A full brand suite including logos, brand marks, typography, colors, patterns, textures and 5 curated high-res images for a cohesive look that draws in dream clients.

Full Brand Messaging – Brand language, testimonials, and full website copywriting. All centered on vision alignment and value, attracting your community, and converting.

Live Review Sessions – Refinement calls at each stage of the journey to ensure every detail has you swooning and feels just right.

Brand Guidebook – A comprehensive guide to make staying on-brand effortless.

Two-Week Website Template Customization –
- Up to five customized pages of your chosen Squarespace or WIX template
- Home, Services, About, Contact, custom post-inquiry Thank You
- Integration of branding and full copywriting
- Desktop & Mobile Responsive design
- Built with basic SEO optimization and conversion in mind
- Support with backend system integration and post-launch training
  
  No e-commerce or WordPress. Template to be provided by client.
Week 1: Brand Discovery & Strategy Session – A 90-minute “deep work” call to align your brand’s mission, vision, and business goals.

Week 1-2: Messaging & Strategy Development – Developing your brand’s messaging and strategic direction, with one revision round to ensure alignment.

Week 3: Brand Identity Design – Creation and presentation of your full brand identity, including logos, color palettes, and core elements.

Week 4: Website Strategy Call – A focused call to map out website structure and content. This is also where you’d select a website template, purchase and connect to your account, with my support.

Week 4: Refinement & Enhancement – Refining the brand, adding patterns, textures and/or illustrations for a fully rounded identity.

Week 4-5: Brand Messaging, Final Review & Brand Guidebook Delivery – Continuation of copywriting with comprehensive review and delivery of the guidebook; includes visuals, messaging, and digital assets.

Week 6-8: Website Template Customization – Customizing up to 5 core pages of the provided website template to integrate branding and copywriting, including basic SEO set-up and backend domain connection for launch.
As there is variance in website needs, the timeline for this package is estimated at up to 8 weeks.
From $7,500
Includes a 1-2 week website template customization on Squarespace or WIX (template to be provided by client).

Pricing may vary based on unique client needs and/or additional tech integration. Inquire to discuss.

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CLIENT LOVE ~

Bonnie Freaking Reilly, you are not a real person!!!

The mockups make me SOOO excited for what I can offer clients moving forward! You once again knocked it out of the park. 10000000% approve of truly everything!

— Laura Briggs, owner of Laura Briggs Photo

WOAH! IT'S MY TURN

MOST RECENT WORK